Exclusive Video Interview: Brian Platter, General Manager, Home Delivery of Peet’s Coffee & Tea
Brian Platter, General Manager, Home Delivery of Peet’s Coffee & Tea, speaks with Bill Bass on Shop.org TV:
Brian Platter is General Manager of Home Delivery for Peet’s Coffee & Tea Inc, a specialty coffee roaster and marketer of fresh, deep-roasted whole bean coffee for home and office. He joined the company in 2005 and is responsible for managing Peet’s online, call center and catalog business as well as supporting multi-channel marketing initiatives. Prior to Peet’s, Platter served as the Vice President of Product Management at Coremetrics Inc, the leading web analytics provider for online retailers. As the sixth employee of Digital Impact, Platter served as Digital Impact’s Director of Client Services and Vice President of Product Management from 1998 to 2000. Prior to 1998, Platter led product development efforts at Hewlett-Packard Company and consulting engagements at Gemini Management Consulting. Platter earned a B.S. in Mechanical Engineering from the University of Colorado , and an MBA from Stanford University ‘s Graduate School of Business. Platter serves on the San Francisco regional advisory board for Shop.org.
Shop.org TV was produced at the 2008 Shop.org Annual Summit at the Mandalay Bay Convention Center in Las Vegas on September 15, 2008. SilverDock.com is proud to produce Shop.org TV.
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